If it sounds too good to be true, it probably is. We've all heard this common adage repeated time and time again as a warning sign designed to help us spot all sorts of con artists and scams. But the expression also is good to keep in mind when evaluating health claims as well. The sad fact is that consumers trying to improve their health waste billions of dollars on unproven and fraudulently marketed health care products.
Some of these products could in fact be harmful. Others are simply useless. Worse yet, those with serious health problems may be throwing away money on unproven products with little or no clinical benefits and wasting valuable time in the process that should be spent seeking proper medical treatment. It seems as though there is no shortage of huksters out there who will promise you a medical miracle in exchange for money. These con artists prey on the emotions of the sick and elderly as well as family members and caregivers who will spare no expense in their desperate search for a cure.
In most cases, what these con artists are selling is nothing more than false hope in a bottle. It is for that reason that the Federal Trade Commission has developed a list of tips, phrases and marketing techniques that will help you spot a phony health claim. Be wary if:
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